BTW was initiated from selling North Indian street delicacies such as Chaat, Bhalla Papri and Tikki. Later, Sh R K Yadav boarded the business to expand and unfold the journey towards success. In 1991, BTW’s first shop was opened in Rani Bagh Market seeing the popularity of SR Yadav’s products like a mobile hawker. Encouraged by his success he opened more outlets and ventured into new fast food, snacks, and full-fledged Catering. The BTW brand name got registered and chains of retail outlets spread across Delhi NCR region with more than 1200 employees. With the commendable retail reach, BTW ventured into Packaged and Processed Food segment and transformed the market with the premium FMCG products like Namkeens, Cookies, Ready to Eat, Natural Mineral Water, Gift Packs and many others. BTW has state-of-the-art infrastructure, a manufacturing unit of more than 50,000 sqft. and a luxurious Marketing Office at Lawrence Road, Industrial Area, New Delhi. BTW has also set up a modern quality assurance food laboratory to verify product standards on all different levels.